PrettiesZoom

Product reviews. Love ‘em? Hate ‘em? Don’t really care about ‘em?

I used to love to write product reviews. My passion for beauty products and writing all swirled into one happy place? Dream come true!

Lately I’ve been spending more time writing on organic beauty business ideas and strategies, and the real how-tos and what’s-ups of organic beauty and wellness. Yes, lots of products too. But reviews? Not as much.

So that is why it has taken me so long to get around to these two products I’ve had sitting around for a while. It is not that I don’t love them (because I only review products I truly like for myself or feel others would super duper benefit from), it’s just that reviews have sorta been on the back burner.

Anyway…the thing about these two beauties is…they are actual beauties. Inside and out. As in, the packaging is as pretty as the product. So while they have not yet appeared here on the blog, they have been a constant presence in my bathroom.

What are these two lovelies? One is a beautiful bottle of fabulously scented, highest quality oils by the stellar Kypris. This is a high end oil that acts like, well, a high end oil. This dream in a bottle was offered to me all tied up in a giftie navy blue bow. Product experience, anyone?

The other product (or products, actually) are not at the organic beauty royalty level of Kypris, but definitely deserve a serious turn of the head. I’d not heard of Formulary 55 when they were offered to me, but I am so glad I accepted them. These packets of face and body powders in mask/scrub form made my skin so unbelievably soft. For real!

Both of these exquisite beauty items make for some serious eye candy. Which got me to wondering…how much of our buying experience hinges on product appearance and packaging? There are always those must haves that could come in the least attractive bottle and we’d still buy them. But when we are talking expensive, luxury or specialty products, don’t we kind of need some experience to go along with them?

It’s like going to get a massage or spa treatment. This is a luxury, right? A treat. If the place is drab, rundown or otherwise unappealing the massage won’t seem like as much of a treat. It may not even be worth it.

So, there is something to this whole visual appeal thing, which led me to write a recent article for Domino.com on products that give good shelf esteem. This whole idea got my wheels spinning and I started asking around – How important is product packaging to you? And, not surprisingly, it is pretty dang important to most people. Women and men alike admit to putting a lot of importance on the way an item looks when buying.

Both Kypris and Formulary 55 outdo themselves on quality and aesthetics. Worthy of your skin and vanity/bathroom shelf.

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