SHOP TALK

Shop Talk :: Image Bonanza

Shop Talk :: Image Improvement

So you’ve written up a sweet little post for your blog. It is chock full o’ helpful info and juicy knowledge. You’ve linked to other useful articles, resources, and products. Now all you need to finish this baby up and make it completely irresistible is … the dreaded image. You’ve heard images are supposed to […] Read more…

Shop Talk :: The Most Important Words On Your Site

Shop Talk :: The Most Important Words On Your Site

What are the most important words on any organic beauty store’s site? Any guesses? More important than product descriptions. More than expert notations. Possibly even more than product reviews. Ingredient listings. Like, complete product ingredient listings. The full meal deal. Know why? Because it is the only true way to tell what is in a […] Read more…

Shop Talk :: Suffering from Blog Neglect?

Shop Talk :: Suffering From Blog Neglect?

How many of you organic beauty shop owners have a blog? How many post regularly? Seldom? Haven’t removed the “Coming Soon” placeholder? Yep, I see it all the time. A beautifully laid out organic beauty shop, filled to the brim with the best products, images that make you drool, and great editor tips. Then I […] Read more…

Why Organic Beauty Shoppers Love Samples (and Shop Owners Should Too)

Shop Talk :: Why Organic Beauty Shoppers Love Samples (and Shop Owners Should Too)

Shop Talk is a new series I’m starting here on OBS. It’s geared toward the organic beauty professional – shop owners, larger web sites, brand creators… But anyone is welcome to join in the conversation. We’ll be covering things like what consumers love/hate in organic beauty, ways to connect with your audience, how to make […] Read more…

Hot Links to Cool Bloggers

Shop Talk :: Hot Links to Cool Bloggers

Did you have a good weekend? I did lots of reading on one of my fave subjects…blogging! And, boy, did I find lots of juicy info. So much juiciness, in fact, that I can’t stand to keep it all to myself. If you have a blog, are thinking of starting one, or simply want to […] Read more…

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