Hi, I’m Liz. Glad you are here!
This is a place for creative entrepreneurs invested in bringing the best natural beauty knowledge, products, and know-how to health-conscious consumers. And the cherry on top of any good business is … getting your message to your dream clientele in your own sweet voice.
Not always as easy as it sounds, right?
That’s where I come in. I’ve always had a love of writing but started out in the organic beauty biz as a simple little blog with dreams of expanding into an online store. Little did I know the universe had different plans and that I could make a business out of two of the things I’m most passionate about — green beauty and writing!
I started out as an organic beauty researcher and blogger over a decade ago and got noticed for my writing by a large natural beauty brand (who also happens to be one of my favorites to this day). The rest is history. I’ve been crafting words for natural and organic beauty blogs, brands, and online shops ever since.
Loads of experience with both natural cosmetics and writing, a true love for healthy beauty, and knowledge on the ins and outs of copywriting for the natural beauty industry (FTC regulations? Got’cha covered!) means I keep my clients happy while doing what I feel good about. And I get to do it all in my home office, with a tall glass of iced coffee, and the two most loyal and adorable pups you’ve ever seen by my side.
I know not everyone has a love of writing and years of research on organic and natural beauty under their belt. The good news? I happen to have both!
Is it lack of time to spend on writing that brought you here today? Not quite sure what to say to your audience, if your copy is SEO and FTC compliant? Or maybe you have a serious dislike of writing in general.
Let’s put together a beautiful copy plan for your important work. It’ll get you noticed, highlight your authenticity and professionalism, and further the cause you are working so hard to uphold.
Want to know more? Check out the ways we can work together, take a peek at my blog for a taste of my writing style, or get in touch to set up a free discovery session for your website.